Capitalize on


Capitalize on every opportunity with a CRM solution that makes selling smarter and simpler. A strategic partnership between Elead and Ford DirectPro gives Ford and Lincoln dealers access to a turnkey retail tool that offers powerful lead management, seamless desking processes and everything you need to guide the entire customer journey.
CRM Pro is built on the award-winning Elead platform and updated frequently to ensure you have everything you need to close more deals. Best of all, CRM Pro includes OEM-exclusive integrations and high-performance sales tools in an affordable monthly package for Ford and Lincoln dealers.

Flexible Automotive Retail Technology

Give your staff maximum flexibility with an efficient, easy to use, single-view desklog screen that helps them monitor opportunities and speed up the sales journey. Manage the entire sales process, lead activities, customer communication, inventory and equity mining in one central location.

Seamless Connections for Higher Conversions

CRM Pro works with other FordDirect solutions to enable full customer lifecycle engagements and optimize every opportunity. With these exclusive integrations, your staff will gain the necessary insights to engage customers on every interaction and enjoy seamless digital retail connections for faster purchasing.

No Contracts, Just Peace of Mind

We believe in good service and transparency. We’re confident we will earn your loyalty without a long-term contract or hidden renewal clauses.

Maximize Your Return on Investment

From initial training to continued support, our dedicated automotive retail experts will help you make the most out of your investment. Monthly calls and quarterly in-store consultations help align CRM Pro to your people and processes, ensuring the highest ROI.

Ready to close more deals and build stronger relationships with customers? Request your one-on-one CRM Pro consultation.

Get more details or enroll here